To persuade
Ben Franklin said to persuade you must appeal to interest. In the blog I have provided 3 case studies on how people have convinced the other party to get wonderful results!
Category: Mental Models
Everyone wins with Akshayakalpa
A somewhat detailed account of Social Investing and the business model of Akshayakalpa’s organic dairy.
Inattentional blindness
This blog is about Inattentional blindness. Inattentional blindness is not finding what you are not looking for.
Zero based budgeting
This blog is about using Zero based budgeting to various aspects of our lives.
When output is independent of input
This is a blog about non-linearity.
Why use mental models
People that don’t learn from history are condemned to repeat them. But those that do can say to themselves: “I have seen this movie before and I know how it is likely to end”.
Shovel sellers
During the California Gold Rush, it was not the gold diggers but the shovel sellers that made a fortune.
Electrons and humans
Both electrons and humans hate inconvenience. Therefore if your business can provide a path of least resistance, you would see a lot of happy humans (or electrons).
A toll road called Suez Canal
Toll roads are immensely valuable to society while being profitable to owners.
Dhoni and the peak-end rule
Why endings matter.
Interest upon Interest 